Sevda Mutlu

As a young girl Sevda Mutlu began to design her own clothes and accessories, which her mother, a professional tailor, lovingly crafted for her. At an early age Sevda knew that fashion would be an essential part of her life and began designing her first fashion sketches at the age of seven. Born in Bursa, Turkey, a city synonymous with a rich history in textile craftsmanship helped Sevda develop an appreciation for the country’s rich cultural history and handicraft.

Encouraged by her mother to pursue her dreams of becoming a designer, Sevda mastered fashion studies at the Mimar Sinan Faculty of Fine Arts Textile and Fashion Design in Istanbul. Years after working as a designer for several leather brands in Istanbul, Sevda relocated to London to hone her craft and completed a variety of courses at Central Saint Martins College of Art and Design. When she couldn’t find the right handbag to take her from day to evening, she knew it was the perfect motivation for her to create her eponymous label, which was launched in 2008 in London, the city known for its “haute couture” and where Sevda continues to design handbags, as well as dreams.

Inspired by her travels and infused with her east meets west design philosophy, Sevda was determined to create the bags she always wanted but could never quite find. Exquisitely handcrafted in Istanbul, the emerging luxury designer creates chic and feminine silhouettes with minimal details. “I wanted to create handbags with heirloom quality and luxe leathers that celebrate discreet sophistication. The Sevda woman is sophisticated and chic and is noticed because of her impeccable style and attention to details.”

A good fashion designer has a strong eye for color and detail, a sense of balance and proportion, and an appreciation for beauty. Sevda has all that and more. And now, after many years satisfying the impeccable fashion sense of Londoners, Sevda is entering the U.S. market, where glamour and celebrity cannot exist without the other, and where every woman of discerning taste is one Sevda handbag away from enjoying both.